Why this exists
Greater Pasadena is full of nonprofits. Almost none of them get written about.
The local paper covers the galas. The foundations publish their grantee lists. Nobody covers the work in between: how a forty-year-old family agency keeps its monthly donors, what a treatment center does the week after a festival booth, which funders in the valley are changing strategy this year. That is this site.
The list
Every organization in greater Pasadena with a development officer at the table, alphabetical, from the roster of the valley's peer group of fundraisers. No organization paid to be here.
The showcase
One organization at a time
What it raises, how, who does it, and one thing it does after a gift that most organizations do not. Chosen by the editor, written from public records and a conversation with the people who do the work. First one in October.
The calendar and the funders
What matters to the people raising the money
The events, the deadlines, the meetings, and what the valley's foundations and the city and county are changing, in plain English, the week it happens. Building now.